There was a very encouraging article in the Washington Post about Nationals bloggers.
“It’s part of the world, as it has been for the past few years, and it’s becoming part of our world,” Kasten said. “It’s one of the wonders of the Internet. You listen to [Washington Capitals owner and AOL executive] Ted Leonsis talk about it. It’s the community you create. So anyone who is a fan, a customer, who finds additional ways to engage in your product, that’s a good thing, even on those days that what they’re saying isn’t completely positive or, in some cases, accurate.”
It’s nice to hear team executives who embrace the value, or at least the impact, of the blogging community. Fans wouldn’t be doing this if they weren’t passionate about their teams. The blogs at their most basic level are a manifestation of that passion.
The recognition of their work is also probably a nice ego kick (and all bloggers have ego, no matter what they say).
Hat tip Sweaty Men Endeavors
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